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PwC and Microsoft: AI Business Solutions for Intelligent Transformation

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ERP and CRM are evolving. AI is reinventing the technology core of leading organisations.

The traditional approach to implementing Dynamics 365, and digitising process with Power Platform is being fundamentally reshaped. AI isn't just an add-on—its shifting value left by redefining how systems are delivered, how users experience them, and how business processes run.

PwC and Microsoft help you harness this shift to accelerate implementation, elevate user experience, and embed intelligent automation directly into your operations.

36% of CEOs will focus on productivity through automation and technology Increase compared to 2016 Source: PwC 24th Annual Global CEO Survey 124%

Three imperatives for modern technology transformation

Reinvented business experience

The success of a technology program hinges on adoption. Users need intuitive experiences. With Microsoft Copilot and intelligent agents embedded into your core systems, your teams gain conversational AI that understands context, automates routine tasks, and surfaces insights exactly when needed—transforming how people interact with Dynamics 365 CRM, Finance, Supply Chain, and beyond.

AI-Enabled process automation

Business processes are becoming autonomous. By deploying AI agents within your Power Platform and Dynamics ecosystem, you can automate complex workflows—from customer service resolution to financial close processes—allowing your organization to scale operations without proportionally scaling headcount.

Accelerated delivery with AI

Implementation timelines are compressing. AI-powered tools enable rapid prototyping, automated testing, and intelligent configuration, allowing you to deploy Dynamics 365 and Power Platform solutions faster without compromising quality. Our integrated agents automate backlog management, document drafting, process definition, and workshop preparation. What once took months can now happen in weeks.

What you can achieve with Microsoft AI Business Solutions:

Equip teams with AI that provides 360° customer intelligence, automates pipeline management, and recommends next-best actions—closing deals faster with higher conversion rates.

Move from manual reconciliation and reporting to autonomous financial planning where AI handles variance analysis, forecasting, and compliance monitoring in real-time.

Build resilient, self-correcting supply chains where AI predicts disruptions, optimises inventory, and autonomously adjusts procurement based on demand signals.

Deploy AI agents that resolve customer inquiries independently, escalate complex issues intelligently, and continuously learn from interactions to improve resolution quality.

Leverage AI-driven analytics to segment audiences, personalise campaign content, and optimise spend across channels. Intelligent automation enables faster campaign execution, real-time performance insights, and enhanced customer engagement, helping marketing teams drive higher ROI and brand loyalty.

Automate tax determination, reporting, and regulatory compliance checks, reducing manual effort while maintaining accuracy and audit readiness.

Optimise workforce planning, automate employee service requests, and personalize talent development at scale through intelligent automation.

Transform your contact center environment by leveraging AI to enhance customer service and drive operational efficiency. Take advantage of Microsoft's newly released Contact Center as a Service.
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Why PwC and Microsoft?

Committed to outcomes, not just implementation

We don't just deploy technology; we own the results. Our commitment extends beyond go-live to ensure your AI-enabled systems deliver measurable business value. Through robust governance frameworks and deep technical expertise across Dynamics 365, Power Platform, and Copilot Studio, we de-risk AI adoption and accelerate time-to-value.

Responsible AI at the Core

AI without governance is risk. Our embedded Responsible AI Framework ensures every solution meets ethical standards, regulatory requirements, and your organisation's compliance obligations, giving you confidence to scale AI adoption.

Proven, quantified impact

We deliver measurable outcomes: cycle-time reductions, cost savings, and high adoption rates. Our approach isn't theoretical—it's validated through real client transformations.

Industry-recognised expertise

PwC holds multiple Microsoft partner awards and analyst recognitions, reflecting our depth of capability across Dynamics 365, Power Platform, and Copilot Studio.

Have confidence in who you’re working with

2,500+

Microsoft engagements delivered

750+

Microsoft clients served globally

1,500+

global Microsoft Dynamics consultants

What PwC brings to your digital transformation

  • Achieved Inner Circle for Microsoft's top 1% of Business Application Partners for 5 consecutive years
  • PwC has attained 18 of 18 Microsoft Gold Certifications
    Across Azure, Cybersecurity, Business Applications, Modern Workplace
  • PwC named a Magic Quadrant™ Leader for Data and Analytics Service Providers
    By Gartner® 2021, Source: Gartner
  • PwC positioned as a Major Player in IDC MarketScape for Worldwide Microsoft Implementation Services 2021
    Source: Doc # US46733621, May 2021
  • PwC positioned a Leader in Worldwide Cloud Professional Services
    By IDC MarketScape 2020
    Source: Doc #US45439120, April 2020

Combined with the power of Microsoft

  • Microsoft named a Leader in The Forrester Wave™: Sales Force Automation Solutions, Q2 2021
  • Microsoft named a Leader in 2020 Gartner® Magic Quadrant™ for Cloud DBMS Platforms
  • Microsoft recognized as a Leader in 2021 Gartner® Magic Quadrant™ for Cloud Infrastructure and Platform Services
  • Microsoft Dynamics 365 Field Service named a Leader in 2021 Gartner® Magic Quadrant™
  • Microsoft recognized as a Leader in 2021 Gartner® Magic Quadrant™ for Enterprise Low-Code Application Platforms for Microsoft Power Apps

“Partnering with PwC marked a turning point in our digital journey. Their strategic approach and deep expertise enabled us to rethink how we operate, introducing intelligent automation and seamless integration across our core systems.”

Brendon Kelly,CTO, Ausreo

Dynamics 365 delivers immediate impact and flexibility that extends across your organisation...

while PwC personalises your transformation to your industry and business challenges
 

Finance and operations Project service automation Customer service Customer insights Field service Marketing Retail Talent Sales

Industry-aligned solutions 

Our AI Business Solutions are tailored to the unique demands of your sector: 

Automate compliance workflows, enhance risk management with predictive analytics, and streamline operations across wealth management, banking, and insurance.

Deliver connected customer experiences across commerce, finance, marketing, and supply chain—unifying data to drive personalisation at scale.

Reinvent the care to streamline, drive efficiency, and manage regulatory reform, giving back capacity for increased focus on care delivery, coordination and outcomes.

Optimise production planning, automate quality control processes, and create intelligent supply chains that respond dynamically to demand fluctuations and material availability. For trade retail operations, streamline order management, automate vendor collaboration, and enhance inventory visibility across distribution networks.

Streamline vehicle lifecycle management, automate dealer operations, and deploy predictive maintenance capabilities that reduce downtime and improve asset utilization.

Accelerate project delivery, optimise resource allocation, and automate client engagement processes to drive profitable growth.

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New offerings: Copilot process transformation and fluency labs 

We’re helping clients move from traditional workflows to AI-enabled operations through:

  • Process modernisation with Copilot: Redesign high-value processes using Copilot and Agent OS.

  • Fluency labs: Immersive, role-specific training using real client data to build AI confidence.

  • Integration journeys: Extend Copilot outputs into automated, cross-platform workflows.

Empowering SME growth

Small and medium-sized enterprises face unique challenges in adopting AI. We offer:

  • Scalable AI solutions tailored to your industry, growth stage, and budget—making enterprise-grade AI accessible without enterprise-level complexity.
  • Innovation hubs & go-to-market programs that accelerate adoption through structured frameworks and change management support.
  • AI-Driven productivity gains through GenAI and intelligent automation—allowing SMEs to compete with larger organisations by doing more with less.
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