Measuring and communicating – the great divide

82% of CEOs believe business success in the 21st Century will be determined by more than financial profit

The top 3 areas that CEOs think business should be doing more to measure impact and value for wider stakeholders are: Key risks (47%), Innovation (43%) and non-financial indicators (i.e. brand) 35%

The top 3 areas that CEOs think business should be doing more to communicate impact and value for wider stakeholders are: Business Strategy (53%) and Organisational purpose and values (53%), Non-financial indicators (i.e brand) (43%) and Innovation (39%)

Measuring Success Insight Summary

Have you worked out what’s important to measure in your organisation to reflect what you’re in business to achieve?

Find out more

One year ago business leaders’ feelings towards growth were sombre across the globe. A year later, and while Australian CEOs are feeling mildly more up-beat than their global peers, significant concerns still remain.

This year, we asked executives about their thoughts across key issues including partnerships, digital, talent and diversity, growth, capabilities, tax and regulation.

There is a dichotomy of perspectives across the board – with CEOs seeing as many threats to their business today as there are opportunities.

"For me, the most important measure of success is reputation."

Richard Goyder, Managing Director, Wesfarmers

Contact us

Trent Lund

Partner, Innovation & Ventures Leader, PwC Australia

Tel: +61 (2) 8266 0686

Kate Bennett-Eriksson

Digital and Experience Partner, PwC Australia

Tel: 61 (0)3 8603 0128

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